The 90's continue to provide the fashion goods..
Nothing pledges your alliance to a brand quite like a logo print..
We saw it take shape in the 90’s, it came back bigger than ever in 2017, and the fact that it’s still showing it’s face on the runways of brands including Vetements, Fendi and Balenciaga in 2018.. it’s not going anywhere.
But the question is, how to wear the trend without looking like a walking, talking advertisement. The tip, pair it back with low key pieces.
The logo, whether it be a jumper, bag, belt or hat, is the statement, so don’t go adding in crazy colours not featured in the logo or prints that clash..
We live by less is more at Base Colour HQ, so when approaching the logo trend, always remember that the logo is king..
PHOTOGRAPHY HOLLY TITHERIDGE
LOCATION SYDNEY, AUSTRALIA
WEARING HERRON PRESTON CREW NECK, UNIQLO PANTS, AMI SNEAKERS (SIMILAR)
