CHANEL FACTORY 5
Celebrating 100 years of Chanel N°5..
By taking such objects that belong in the garage or kitchen out of their original context and into the indulgent Chanel N°5 look, we pay tribute to Chanel’s creative roots – turning functional objects into desirable luxury goods.
Repackaged in minimal and sleek limited edition packaging, this collection highlights the fusion between the human experience and utmost luxury that is enjoyed and reinvented every day.
Discover some of our favourites from the Chanel N°5 Factory 5 collection below, and if you are Melbourne based, get special access to the new collection at the Chanel Factory 5 Chadstone pop up from today for two weeks only..It’s not everyday that the world’s most iconic fragrance celebrates its 100th anniversary. A 100 years of Chanel N°5, a perfume that has marked its place as the most legendary scent to have existed with its timeless and universal appeal.So in celebration of this beloved fragrance, Chanel brings to you Factory 5, a limited edition collection of 17 products inspired by everyday objects. Featuring a line up of luxury baths and body care products, this entire collection carries the signature scent of Chanel N°5 through each product.Inspired by the Factory of Pop Art legend Andy Warhol, Factory 5 transforms mundane everyday consumer items into luxurious collector’s creations. PHOTOGRAPHY SHAUN LYLE
WORDS GITIKA GARG
CREATIVE DIRECTION HOLLY TITHERIDGE
IN COLLABORATION WITH CHANEL
