‘Base Colour; The foundation on which something draws or depends, without extensive elaboration.’
Base Colour, premium digital publication, was founded by Holly Titheridge and Shaun Lyle from a passion for photography and creative direction. In this short space of time their love for fashion and travel has evolved into creative roles with international brands such as NET-A-PORTER Group, Mercedes Benz Fashion Week, Burberry and Tiffany & Co to name a few. Basecolour.com allows the duo to share their latest portfolio of work with their worldwide viewers via personal style editorials, dreamy travel destination guides and need-to-know fashion trend reports.
With the digital space ever growing and a strong need for new and innovative creative ideas present, the duo felt something was missing in the creative production space. Through this need Base Colour Creative came to life, a multi-disciplinary creative agency specialising in Social Media marketing campaigns, brand strategy and development.
THE 'little ray of sunshine' LOOK
Shopping up a storm at Rundle Mall, Adelaide..
And that show-stopping trench..
Relaxed, baggy jeans are now in and we are stoked!
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